Product Description
These days, more than ever, with the prevalence of social media, online consumer reviews and merciless labor organizations, companies and their executives are vulnerable to attack for good reason, bad reason or no reason at all. It was Warren Buffett who once said, “It takes 20 years to build a reputation and five minutes to ruin it.”
The pandemic, protests and problematic personnel are just a few recent examples of situations that precipitate bad press for businesses across the nation. Others can include safety mishaps, harassment, discrimination and retaliation claims, as well as class action and commercial litigation.
Crisis management specialist and media lawyer, Ryan Jacobson, will help identify situations most likely to tarnish your company’s reputation, decide when to utilize a strategy, and guide you through the do’s and don’ts of contending with bad publicity – whether inside or outside of your organization.
05/2023